How to Choose Effective Website Photos & Images - Part 1

Not all images are created equal.

The right image on a web page can capture attention, inform, and even persuade your site visitors. The right image can communicate who you and your company are more quickly and powerfully than words alone can do. The wrong image, however, can confuse, annoy, and even repel your visitors. The wrong image can give your audience a negative impression of your product, service, or company that you may never have a chance to correct.

Since the selection of images can be so crucial, I plan to cover the topic in several separate articles, each covering basic guidelines that will help you learn to evaluate and select just the right images for your site…

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This article provides foundational image selection guidelines for non-designers. Read the complete article here:
http://www.wilsonweb.com/design/niehaus-choosing-images1.htm