March 10, 2010
Roundtable Podcast on Testing for Conversion Optimization
This podcast discussion includes conversion optimization experts Brian Eisenberg, Lance Loveday, Anne Holland, and Chris Goward. Some of the topics discussed:
- Where should someone new to testing begin?
- Does method matter?
- Is suboptimization a risk?
- Can we trust the statistics behind tools?
- What test result has been the most surprising?
To hear the complete podcast, please visit : http://www.webanalysts.info/webanalytics/roundtable-podcast-on-testing/









