June 25, 2010
Conversion-Optimized Touch Points: The Thank You Page
In the field of conversion optimization, there’s an understandable focus on landing pages. But why stop there? Every single touch point is an opportunity to improve the user experience and the bottom line. In this article I look at ways to optimize one of these oft-overlooked points: the thank you page.
READ THE FULL ARTICLE on SearchEngineLand >
(In the full article, you’ll find 10 examples of 4 different conversion optimization approaches for Thank You pages. Enjoy!)
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